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Softspikes History

Softspikes®, the first and foremost name in golf cleat technology and innovation, were invented in 1993 when a winter metal spike “ban” campaign was endorsed by several U.S. State Golf Associations. (Not banned in the U.K or most places throughout Europe). Wanting to offer golfers an alternative to tennis shoes, Softspikes® co-founder Faris McMullin experimented with various “plug” designs to replace metal spikes. The eventual design, a plastic, fan-like spiral design, became the industry’s first and only patented non-metal cleat. Little did he know at the time that this design would revolutionize the golf industry and change the game forever.

Softspikes® have gone on to become one of the most popular golf “inventions” of the 20th century. Offering better traction, more comfort and improved playing surfaces, there is no question as to why Softspikes® are the number 1 choice of golfers worldwide.

Softspikes, LLC is a division of PrideSports which was formed in January 2003 following Pride Manufacturing Company’s acquisition of SoftSpikes® and its sister company, TriSport Ltd. of England. This merger formed the world’s premier golf accessory company as Pride and Softspikes® are the world’s leading golf tee and golf cleat lines, respectively.

In 2017, MacNeill Engineering Merged with PrideSports to create the MacNeill Pride Group. Headquartered in Brentwood, TN with offices across America, Europe and Asia, MacNeill Pride Group provides traction elements and retention systems to athletic footwear manufacturers around the globe as well providing its CHAMP® and Softspikes® branded products to retail channels worldwide – maintaining a preeminent position within golf, soccer, baseball, football and other sports. In addition, the Company provides a full line of golf accessories and is the largest producer and distributor of golf tees in the world, with brands including Pride Golf Tee®, Pride Professional Tee System® (PTS) and Zarma Fly Tee® Golf Spikes Direct Ltd is proud to sell Softspikes Cleats and Champ Golf Spikes and Cleats.

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